The Best Tools to Grow Your Audience & Draw The Attention


If you need to grow your audience and draw the attention to your art and digital products, I’ve listed below all the best tools for you, for topics like:

These are highly valuable tools to help you in your quest.

You can also find a selection of great books for digital artists here

 

SEO:

  • Yoast – SEO Plugin WordPress: That’s a standard tool. You active it on your WordPress Theme, then you’ll be able to calibrate easily each post you make, and take care of your key words and key phrases. Essential.
  • Google Analytics: Create an account and put all your websites on it. You need to know who is coming to your website, how long, which pages are the most popular, which keywords are used. Essential
  • Google Keyword Planner / Trends: Find more informations about some keywords, their trend, their popularity
  • SEM Rush / BuzzSumo: If you need to know more about your competitors, that’s the 2 tools you need. Expensive but very useful
  • SiteChecker: Check the SEO of your own website and improve it

 

Audience / Conversion:

  • LeadPages / Thrives: Two effective but paid solutions to create lead pages and get proven structures to increase the conversion of your visitors. If you’re are a beginner, start first with a regular website on WordPress, and see if you need that engagement later.
  • Optin Cat: Plugin WordPress. Another quick and easy solution to generate popups to catch your visitors.
  • OnePress Social Locker: Plugin WordPress. Give access to a bonus to your audience in exchange for a like or a retweet.
  • ClickFunnel: The most advanced solution so far for conversion and sell. For advanced users.
  • Active Campaign/MailChimp/GetResponse: There are many companies available to manage your mailing lists and autoresponder business . I personally use GetResponse, but all three have a solid reputation

 

Design:

  • Adobe XD: The easiest tool to create a nice looking PDF magnet. It’s like Sketch, but for free (if you have an Adobe account). Very useful, easy, and fast and collaborative!
  • Canva: Another tool. Even with the free access, you can do a lot. Very useful to create in 2 minutes your new social banner or Youtube thumbnail

 

Video:

  • HandBrake: A free video compressor, very easy to use, and essential.
  • Camtasia: The best solution to record your screen for your tutorials.
  • Vimeo: I like to use Vimeo to upload private videos, and share it into my mailing list.